How to Transition From Freelancer to Successful Lifestyle Business Entrepreneur

As a freelancer, it is easy to get stuck in the rut and believe that you have to be the one who does everything. However, being the one who performs all the work limits the time you can actually spend building a successful business.

Do you want to be successful?

Then you have to understand how to build a business rather than just having a series of projects. To build a business you need systems.

Part of building systems is learning to:

Adopt the right mindset

If you want to grow a business, the very first step is to have the right mindset. If you maintain the mindset of a freelancer which is project based rather than system based, then building a business will be a foreign concept to you. To adopt the right mindset, you need to adopt the business mindset. There are many books published that tells you how to build a successful business using systems. The most important thing you will need to learn here is that building a successful business involves systems.

Plan

You need to have a plan about where you want to go. Do you just want to make few bucks or do you really want to build a successful lifestyle?

With a freelance business, if you stop working, you stop earning. Obviously, if this is as far as you want to go with your consulting projects, then this is fine. But from over ten years of consulting, I have learned most business owners want more. They want success and financial freedom and are always concerned about ways to achieve it.

Financial freedom is not a random act but needs to be planned. Determine where you want your successful business to be in three years. And develop steps to achieve that plan.

Delegate

If you are stuck in the routine of accepting, completing and then moving on the next project, there is good news for you. Delegation is a very effective way of assigning routine tasks while you focus on the tasks that only you can do to build your freelance business. In the beginning delegation seems to cost more money. But the key is to focus on the long term goal which is your success and financial independence. When you delegate, you always have something going on as you are already looking for the next client while your employee/ contractor is working on your current project.

You can also delegate your client acquisition system by using referrals to build your client base. Of course you will need to provide exceptional service for this to be successful.

Moreover, you can delegate your customer service/ follow-up process to an online administration service. You can even delegate your blogging to guest bloggers.

When you delegate the essential parts of your business system, you can take extended vacations and still bring in income. When you can walk away from your business from a period of time you are beginning to achieve success and financial freedom,

Delegation is a necessary pre-requisite to growth. You risks becoming irrelevant if you do not delegate. We all know technology changes and if you are too busy working on projects, you have less time to work on your skills and stay relevant in your field.

Automate:

Nowadays, there are so many technologies out there than can help automate parts of your successful business.

You can use auto responders to improve your customer service. Auto responders can be your first course of response to let your client know you received their request and will get to them within 24 hours.

Another useful automation tool is project management software called basecamp. We all know that sometimes the meaning of a word is sometimes lost in the translation when communicated through email.

With basecamp every aspect of your project is kept on one page: All correspondence, to do list, revision drafts, etc. are all kept in the same place. At any time, any team member or client can see what is going on with the project. I think this is cool as it is such a big time saver. It cuts down the amount of time you spend on emails by half.

Using basecamp increases business success with your client management system.

Build passive income:

In honesty, I hate this term passive income as there is a lot of confusion as to what passive income really is. Some people see passive income as a lazy way of building successful businesses on the internet. However, there is no lazy way out. What most people call passive income is really hours of upstart sweat equity which finally produces cash flow over an extended period of time? We do not see behind the curtains of most successful entrepreneurs hence we do not see all the hard work that went on behind the scenes. Most people want the results without the sacrifice.

With that said, using passive income sources like affiliate marketing, product sales or digital products, can boost your income by providing a consistent stream of income. This in turn contributes to your success and financial independence.

In this way your income is not tied strictly to your clients. This gives you more choice as to what type of clients you will like to work with.

Understand your numbers:

This is the topic no one likes to talk about. Most freelancers believe that as long as you are making enough money, the financial details are not relevant to your successful business. Think of your car, and think how long it will actually run if no maintenance was ever done. Your car will not run very long. A business is the same way; you need to perform regular checks to make sure all parts are still functioning efficiently.

Until you learn to look under the hood of your business, you cannot really succeed. It is when you begin to understand how the numbers work in your business that you begin to see patterns that can propel you to the next level. Understanding your financial statements and knowing how to use it to project into the future is paramount to business success.

Are you a freelancer, website designer or consultant? Do you want to build a successful business? Then take the time and read this information and respond to this post with one action you will take to move from being a freelancer to actually owning a successful business.

Characteristics of Successful Business Owners

Leadership, goals, priorities, dedication. Words such as these come to mind when thinking of the characteristics of successful business owners. In fact, success is not a science, it’s not a formula, and it’s certainly not easy to achieve. Some successful business owners may even contribute their success to luck. But when it comes to success, there seem to be particular characteristics that almost all successful business owners and entrepreneurs hold.

1. Set Challenging Yet Attainable Goals
Dream big, right? Well yes, but not too big. According to an article published on Businessmanagement.com, “It’s better to set attainable goals, don’t aim too high or too low. Setting overly lofty goals, can leave you overwhelmed and frustrated. Overly humble goals can leave you bored and uninspired. The key: finding something that’s just out of reach” Aside from creating attainable and challenging goals, successful business owners are sure to ask themselves, “Does this goal help the present reality?” By asking yourself this question, you can be sure to weed out goals that you don’t benefit from in the near future anyway.

2. Listen to Customers
While it’s difficult to please everyone that you do business with, successful business owners never forget that their customers are the blood of their business, and without them, they wouldn’t exist. Customers provide valuable information about the products and services they receive from you. After all, a customer’s voice and word of mouth is often more powerful than your own. The bottom line is this: Without customers, eventually there would be no company.

3. Never Stop Learning
Think of the most successful companies in the past few years: Apple, Target, and IBM. These companies have remained successful because they never stop learning about the latest trends in their industries. They provide their customers with exactly what they want and need. Staying up to date with the latest trends while remaining educated on the direction of your industry allows you to have a competitive advantage over the rest. Be sure that you subscribe to business journals published for your particular trade. Read the newspaper to find local events you may want to attend or sponsor to get your name out. Successful business owners never stop learning.

4. Diligence
Benjamin Franklin once said, “Diligence is the mother of good luck.” While those who contribute their success to the power of luck may disagree with this, diligence is a characteristic that is required no matter what kind of business you operate. Obviously, characteristics of successful business owners vary, but almost all of them have an idea, goal, or vision that they’ve nurtured from the beginning.

Are Affiliate Marketers in High Demand?

Beginners wonder if it’s possible, and skeptics declare the expense and efficient prices of affiliate marketing potentially lowers the bar for online marketing. Yet, the question remains: Are Affiliate Marketers in High Demand? However, there is an excellent reason affiliate marketing has actually experienced consistent growth throughout the ups and downs of online marketing — it works. Affiliate marketing has now become a reliable source of sales for a large range of marketers.

Affiliate marketing developed from the early years when some touted it as the future of online advertising, and others claimed it was the downfall of the medium. It’s now a sophisticated avenue which creates anywhere from 5 to 25% of online sales for a number of the world’s biggest brand names.

The idea of a wide-open affiliate program with a unchecked and unlimited number of affiliates is a thing of the past. Nearly all online marketers concur that affiliates add value to an online marketing effort, however the program needs to be tailored to fulfill the online marketer’s goals. Affiliates are the real step-children of internet marketing. They rely on tried and tested techniques for developing sales and marketing websites or items online. Lots of e-commerce sites owe a lot to affiliate marketing methods– namely Amazon.com and CDNOW’s WebBuy system. This is an extremely effective way to produce brand awareness and generate leads and company.

In the early days of the internet (around late 1994) the majority of online merchants made usage of a Cost-Per-Click system (known as CPC or CPM). The affiliate made money from every click to the merchant’s site generated from the affiliate’s website. 80% of affiliate marketing is now on a cost-per-sale basis, where the affiliate receives a commission for every real sale produced on the merchant’s website. At least 19% of online marketing is on a cost-per-action basis, where the affiliate receives a revenue-share if the individual referred from their website in fact registers or subscribes with the merchant’s website.

Affiliates did not bring an end to other, higher priced forms of online media marketing. The success of their endeavours in providing sales cost effectively by method of a pay-for-performance design led the way for other types of performance-based advertising, such as CPA-based search and portal marketing, to produce approval among direct online marketers. Affiliate marketing has actually developed, with marketers and affiliates ending up being more sophisticated and programs more integrated with other kinds of online marketing.

In Conclusion:

The idea of a wide-open affiliate program with an endless number of affiliates is a thing of the past. The success of the affiliate marketing in delivering sales successfully by method of a pay-for-performance design paved the method for other types of performance-based advertising, such as CPA-based search and portal advertising, to create acceptance among direct online marketers. Affiliate Marketers are now more sophisticated and marketing programs are more incorporated with other forms of online marketing.

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